At Medal Paints, we understand that colour is more than just a visual element – it’s a powerful tool for self-expression and creativity. To meet the growing demand for a wider variety of colours, including deeper and more vibrant shades, we are excited to announce the expansion of our Walls & Ceilings tint base range with the introduction of Deep and Clear tinting bases. This innovation empowers customers to achieve an even broader spectrum of colours, ensuring that every project can be brought to life with precision and flair.
Tinting bases are specially formulated paint bases that allow for the addition of colourants to create custom shades. The introduction of Deep and Clear bases to Medal’s Walls & Ceilings provides greater flexibility in colour creation:
Deep Base: Designed for achieving rich, intense, and deep colours, this base is ideal for customers seeking bold and dramatic shades.
Clear Base: Perfect for creating bright and vibrant tints, this base offers exceptional clarity and purity in colour.
Together, these bases complement Medal’s existing Walls & Ceilings product, enabling customers to access a virtually limitless palette of colours.
Why This Expansion Matters
The demand for unique and personalised colours has grown significantly in recent years, driven by interior design, architecture, and consumer preference trends. The expansion of Medal’s tinting bases is addressing this demand and providing customers with the tools to achieve deeper, more saturated colours for statement walls and feature areas. The new bases enable the creation of softer, more nuanced pastels for modern and minimalist interiors. Consumers are now able to match specific colour requirements for branding, commercial spaces, or custom design projects.
The new bases give consumers greater colour choices. With Deep and Clear bases, customers can now access a wider range of colours, from the deepest jewel tones to the softest pastels. The expanded bases allow for precise colour matching, ensuring that every shade is tailored to the customer’s vision.
The Walls & Ceilings new tint bases offer enhanced aesthetics for deeper and more vibrant colours that can transform spaces, adding depth, character, and personality to any environment. Like all products in our Quality Range, these bases maintain the high standards of durability, coverage, and finish that customers expect from Medal.
Benefits for Retailers – Meeting Consumer Demand
The new Deep and Clear bases from the Medal Walls & Ceilings, allow retailers to cater to the growing trend for customisation and unique colour solutions. This could create increased sales opportunities. The ability to create a wider variety of colours encourages customers to explore more options, leading to higher sales volumes.
Retailers stocking the new bases can position themselves as leaders in providing innovative and versatile paint solutions, giving these retailers a competitive edge in the market and ultimately increasing their customer satisfaction through their ability to satisfy the colour needs of their customers, fostering loyalty and potential referrals. The expanded tinting bases are suitable for a wide range of applications, including:
Residential Interiors: Feature walls, living spaces, and bedrooms where bold or soft colours are desired.
Commercial Spaces: Offices, retail stores, and hospitality venues requiring branded or custom colours.
Architectural Projects: Exterior facades, public spaces, and design-forward environments.
Creative Projects: Artistic installations, DIY projects, and bespoke design solutions.
The introduction of Deep and Clear Tinting Bases to Medal’s Walls & Ceilings marks a significant step forward in meeting the evolving needs of our customers. By offering greater flexibility, customisation, and access to a broader colour palette, Medal continues to lead the way in innovation and quality. Whether you’re a homeowner, decorator, or retailer, this expansion ensures that you have the tools to bring your colour vision to life. For more information, call 0860-063-325, visit www.medalpaints.co.za or email hello@medal.co.za.
